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    Four ways to peak fitness at any age

    Middle age comes with some seriously crappy stereotypes. Apparently, we're supposed to become slower, fatter, sicker, weaker and less easily repaired as we age. Worse, we're expected to do it all while listening to Radio Four and wearing comfortable slacks. Well scr*w thatAs far as we're concerned at 33, that's not middle age. It's a slow [...]

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    Protein for endurance athletes

    At its most basic, sports nutrition for endurance athletes has two major functions: to deliver fuel for energy and adequate nutrients for recovery. Enter protein. Protein is a crucial for endurance athletes to recover, rebuild and go again.You wouldn’t be able to train consistently without protein Protein for endurance athletes – when to consume proteinIt’s [...]

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    Power up your training mindset with these 7 pool-based tips

    Build the resilient mindset that lets you maximise training results anywhere using these seven tips learned in a busy swimming pool... Busy pools can disrupt your training, but it needn't derail youBefore lakes open in spring, swimmers and triathletes up and down the country have to cope with packed swimming pools and I can tell you [...]

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    Inflammation and food - what's the deal?

    Inflammation lets us heal and recover from training stress, but too much inflammation increases bad stuff like cancer and heart disease risks. Inflammation levels and food choices are inextricably linked so make sure you're inflammation levels - and performance - are optimal with our guide to all things inflammation and foodInflammation and food are inextricably [...]

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    Pre-workout nutrition: what to eat, when to eat it, and what to avoid

    Your pre-workout nutrition choices make a huge difference to the outcome of the session. Correct pre-workout nutrition means you’re able to push harder with better energy levels and reap more performance gains. Come race day, nailing your pre-workout nutrition means you’ll get the best from yourself. But what should you eat? And when? Do you [...]

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    How to become fat adapted

    Fuelling long distance running, cycling or triathlon is a challenge. What and when to eat are huge pieces of the puzzle but beneath this becoming fat adapted is the key to endurance successFuel better and become fat adapted How does fat adaption work? Below 70% of max effort (conversational pace and under) we’re primarily burning fat and [...]

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    ​Mindfulness for athletes – your new free performance gain

    Physical training's just part of the performance process - more and more studies are demonstrating the power of mindfulness. With increasing numbers of elite athletes embracing it daily – can you afford to ignore this free performance gain?Hit the trails with increased perception and awarenessMindfulness - what is it?Mindfulness is about being self-aware. It’s about [...]

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    Marathon des Sables training tips & elite endurance lessons

    In this video 33 co-founder Warren shares training tips for the iconic Marathon des Sables plus a toolkit of endurance lessons from the world's best for any athlete looking to push their limitsFilmed at the MDS Expo at London's Savoy Place the first part of this talk draws on personal experience from his own Marathon [...]

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    Post-workout nutrition: the golden rules

    Training does not make you fitter. In reality it makes you less fit because if you’ve worked well you'll have caused your body to start breaking down. Do your recovery job well however and this is where the fitness is developed. It's in recovery that the body - in response to training stress - rebuilds [...]

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    How to maximise training effect - 5 mental tricks to boost performance

    Training effect measures the impact of an activity on your physiology. Whether you’re an endurance athlete building to a marathon or deadlifting 200kg on a hardcore muscle journey, to improve performance you need to maximise training effectPhysical training matters for results, but there are other strategies you can employ to gain an edge over the [...]

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